Real people. Real personal conversations. Powered by AI.
Do you want to know the decision-maker behind every commercial roof in your market?
We partner with commercial roofers who want to scale to the next level. We are your targeted outbound pipeline. We find the right buildings, study each one, and a real person reaches out for you. You do not have to hire, train, or manage a new team. You only pay for meetings that happen.
30 minutes. Your market. No slides.
Not ready for a call? Get one roof in your market, researched, free →
1:1
We study every person before we reach out
100%
You only pay for meetings that happen
1
Roofer per market. We work for you, not your rivals
USA
Real people in the USA. Never offshore
Your outbound pipeline. No new team to build.
You want to scale to the next level. To do that, you need to meet more of the people who pick the roofer. You could hire, train, and manage a new team to do it. Or we can be that team for you.
Build the team yourself
What you would need
People to hire
- 2 relationship builders. They reach out and book the meetings.
- 1 researcher. Finds the buildings and studies each one.
- A sales manager, part-time. Hires, trains, and coaches the team.
- An operations person, part-time. Runs the software and the reports.
Software to buy
A customer database. A phone system that records. Building and contact data. Text and email reminders. Weekly reports.
Time it takes
- Weeks to find and hire each person.
- About 3 months before the first meeting.
- Part of every day to manage it. More than a day a week.
- People in these jobs stay about a year and a half. Then you hire again.
What it costs a year
$400,000 to $590,000
Our estimate for pay, software, and data. You pay it whether the team books meetings or not.
Partner with Killer Outreach
What we take off your plate
- We hire the team. A US-based relationship builder works your market, in your name.
- We train them. We write what to say with you.
- We manage them. You get a one-page report every Friday.
- The software and the data are included.
- Outreach starts within five business days.
- You only pay for meetings that happen. If one does not happen, we replace it free.
The team, the time, and the cost on the left are our estimates, from typical figures for these jobs. They are not roofing pay data. Yours may differ.
This is why we cost more than a list of names. You are not buying names. You are getting a whole team, without the cost of building one.
Market opportunity
How big is your market?
The whole country. Tap your city to see yours.
United States
About
$234 billion
to put a new roof on every big privately owned building
790,000
big roofs ($100,000+ each)
395,000
people who pick the roofer
355,500
roofs 15+ years old
A big roof is a $100,000 job or more. City missing? Tell us.Our best guess from public records. A big roof is a flat roof on a private building where a new one costs $100,000 or more (about $300,000 on average). The dollar number is the cost to put a new roof on every one of them once. It is not what gets spent in a year. On your call, we count the real ones and tell you who to talk to. Don't see your city? Tell us where you work.
How it works
Four steps. Your estimator takes the meetings. We do the rest.
- Step 01
AI finds the right buildings
You tell us what kind of buildings you want. AI finds every one in your market, and who picks the roofer there: owners, property managers, and facility managers.
- Step 02
We study each one
Before we reach out, we learn about the building and the person. We find one true reason they should talk to you. No one gets a copy-and-paste message. This takes time. It is a big part of what you pay for.
- Step 03
A real person reaches out
A US-based relationship builder contacts each person in your company's name. They follow up until there is a meeting on your estimator's calendar. Every conversation is recorded.
- Step 04
Your estimator takes the meeting
Your estimator walks in with our notes: the building, the person, and why they said yes. A meeting only counts if the person shows up. If they do not, we replace it free.
The research file
Your estimator knows who they are meeting.
Every introduction comes with our notes: the building, the person who picks the roofer, and why they said yes.
A list gives you a name. We give you a person who is waiting to meet you. That is the difference you pay for.
Example accountIndustrial complex · Your market
Distribution center, 184,000 sq ft
- Decision-maker
- Owner of the complex. Decides on both roofs.
- Roof
- Single-ply, about 17 years old, past its warranty.
- Fit
- Matches 5 of 5 on your criteria sheet.
- What we learned
- Bought the building next door in June. Both roofs now sit on one budget.
- Why they agreed to meet
- Wants one contractor to assess both roofs before next year's capital plan.
Introduction booked · Tuesday 10:00 · Confirmed
A partner. Not a vendor.
One commercial roof can be a job worth $100,000 or more. The person who picks the roofer often has more than one building. That is worth doing right.
Who they reach
List sellerAnyone who filled out a form.
Call centerEveryone on a list they bought.
UsOnly the buildings that fit what you want.
What they know first
List sellerNothing.
Call centerA name and a phone number.
UsThe building, the person, and a real reason to talk.
Who reaches out
List sellerNo one. You chase the name.
Call centerWhoever is working that day, reading a script.
UsOne US-based relationship builder, in your name.
Who else gets it
List sellerYour rivals, the same day.
Call centerAnyone else who pays.
UsNo one. One commercial roofer per market.
What you pay for
List sellerNames.
Call centerHours.
UsMeetings that happen. Nothing else.
This is not for everyone. If you only do bid work, if your estimators are too busy, or if your jobs are under $10,000, we will tell you on the first call. Then we will point you to the free manual.
Questions
Straight answers.
Who do you reach out to?
The people who pick the roofer for a commercial building in your market: property managers, building owners, business owners who own their building, and facility managers. We reach out during business hours. You say which buildings you want before we contact anyone.
What counts as a held introduction?
A held introduction is a first meeting that really happened. The person fit what you asked for. They picked a day and time. It went on your calendar. They said yes by text. And they were there when your estimator showed up or the call started. If they did not fit, we replace it free. If they did not show, we rebook or replace it free. You only pay for the ones that were held.
Our work comes from bids and relationships.
Good. This is how a relationship starts. We get your estimator in front of the person who runs the building before the job goes out to bid. We make the introduction. Your estimator builds the relationship.
We are booked out right now.
Then wait. If your estimators cannot walk more roofs, we would fill a calendar you cannot keep up with. Come back when you have room.
What does it cost?
More than a list of names. Much less than one commercial roof job. We are not the cheap choice, and here is why: we study every building, a real person reaches out, and you only pay for meetings that happened. We set the price on the first call, using your own numbers. If the math does not work for you, we will say so on that call.
What do I get besides the meeting?
Our notes. Before each meeting your estimator gets a short file: the building, the person, and why they said yes. A list gives you a name. We give you a person who is waiting to meet you, and what we learned about them.
Do you just work down a list?
No. We build relationships for you with the customers you most want. We pick the buildings that fit, study each one, and a relationship builder reaches out with a real reason to talk about that building. Fewer talks, better ones. Each one is the start of a relationship.
What is a market takeoff?
It is the first call, and it is free. You measure a roof before you price it. We measure your market the same way: how many buildings fit, who picks the roofer for each one, and what that is worth to you. It takes thirty minutes on a screen share, and you can listen to real conversations. Everyone who helps decide has to be on the call. If someone is missing, we move it to another day.
Get your market takeoff.
You measure a roof before you price it. We measure your market the same way: how many buildings fit, who picks the roofer for each one, and what that is worth to you. It takes thirty minutes on a screen share.
Get your market takeoff