Free playbook
The 600-dial week.
How we run a cold calling campaign that puts held appointments on a calendar. The list, the scrub, the dial block, the three texts, the Friday report. It's the same process we'd run for you, written down so you can run it yourself or judge anyone who says they will.
What's in it
- 01
Why 600
The number, where it comes from, and what it takes to hit it every week.
- 02
The five days before the first dial
Criteria sheet, number, list, script, calendar. In that order.
- 03
The list and the scrub
Who gets called, who gets removed, and why the scrub is not optional.
- 04
The dial block
When to call, how long, and the four things open on the screen.
- 05
What the call sounds like
Opener, three questions, the ask. Never a price.
- 06
Booking and the three touches
The exact order, and the texts that make people show up.
- 07
Held, no-show, DQ
The definitions that stop arguments before they start.
- 08
The Friday report
Seven numbers, three quotes, one paragraph. Every week.
- 09
How to judge anyone who does this for you
Nine questions. If they dodge three, walk.
Get it
